How to Turn Your LinkedIn Into a Money-machine
May 06, 2023
Read time: 5 minutes.
Entrepreneurs, creators, and freelancers are sleeping on LinkedIn.
In the past 2.5 months, I started creating content on LinkedIn and ever since, I've gained more than:
- 3,000,000 impressions.
- 16,000 followers.
- & +$20K in consultancy opportunities (In comparison to an occasional $200 opportunity every now and then in the past).
Today, I’m going to share with you 8 hacks that will turn your LinkedIn profile into a money-making machine.
Let's dive in ↓
1. Invest in a Professional Headshot
A professional headshot is an investment that will help you stand out.
If you don't have a professional photo taken yet, you can use pfpmaker.com to create a pro-looking profile picture.
2. Stand Out with Your Headline
Here are two formulas you can follow to create great LinkedIn headlines:
- If you're a job seeker: Your Job Title + Keywords related to your niche+ Your results.
- If you're a creator/entrepreneur: What exactly do you do for people + Social proof + Call to action.
3. Build a Discoverable Profile
The secret here is to use industry-specific keywords in your profile.
Use these keywords when filling your:
- Headline.
- Experience.
- & About section.
But how do you find keywords for your headline?
Here is a video guide on how to exactly do that:
4. Fill in Your Featured Section
Here is where things get interesting, Think of your featured section as your trophy cabinet 🏆
Use it to showcase:
- Mentions of you in the Media.
- Your best LinkedIn posts or articles.
- Industry accomplishments you were part of.
5. Boost Your"About" Section
Use your About section to:
- Tell your story.
- Show your areas of expertise.
- Demonstrate your proven results.
Here is an example of my about section that you can follow:
6. Ask For Recommendations
Reach out and ask your ex/current colleagues for recommendations. You can also remove friction by providing them with proposed templates for the recommendation.
7. Turn on Creator Mode
Creator mode is a great way to maximize the chances of you being discovered on the platform.
It will help you:
- Stand out as an authority among others on LinkedIn.
- Allows other LinkedIn users to follow you.
- Become an authority on your topic(s).
In reality, your chances of getting lucky are determined by: Your actions toward your passion and the number of people you effectively communicate with.
How you can use it → Follow this formula to create your own luck: Luck = Passionate Action x Effective Communication.
8. Start Creating/Curating Content
Less than 0.01% of LinkedIn users are creating/curating content consistently, this is a missed opportunity.
You can start producing content by:
- Sharing content by well-known creators in your niche (using the repost button).
- Commenting on leading influencers' posts in your niche.
- Creating your own content/posts.
TLDR; How to Turn Your LinkedIn into a Money-machine:
- Invest in a professional picture.
- Stand out with your headline.
- Build a discoverable profile.
- Fill in your featured section.
- Boost your "About" section.
- Ask for recommendations.
- Turn on creator mode.
- Start curating/creating content.
Whenever you're ready, there are 2 ways I can help you:
- Grow your audience and customer base faster by promoting your business to +8,000 Founders and Creators. Sponsor a weekly edition of Growth Tribe.
- Turn your personal brand into a profitable one-person business & get paid for your expertise. Book a 1:1 session.
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